Wendy Adlerstein, LSW, Executive Director and Owner at FirstLight Home Care of West Suburban Boston recently was interviewed for an episode of the Commonwealth Innovation podcast by Scott Yelle.
Commonwealth Innovation is a podcast about the entreprenuers and innovators in the great Commonwealth of Massachusetts. The goal is to share the stories of everyday people on their journey in business. As podcast host Scott Yelle says, “None of us are alone as business owners and we can all learn from each other by sharing our stories.” The podcast is an interview-style show about 20 minutes in length. Guests have unique stories and are all residents of Massachusetts.

Wendy discusses what it is like to own a franchise and the benefits to her, what makes FirstLight Home Care unique in a crowded space, and how having a business partner with a complementary background is a benefit. She shares why in her space, it is even more critical to recognize her employees on a regular basis.
In addition to hosting the podcast, Scott Yelle runs New England Sales Solutions, LLC, a sales consulting company that acts as an interim sales leader to unlock an organization’s sales potential.
You can listen and download the podcast at Commonwealth Innovators. Please subscribe, rate and review the show—which helps create a community here in Massachusetts of innovators and entrepreneurs.